IPO Advisory

From Readiness to Listing: A 360° End-to-End Approach

Our IPO Advisory: From Readiness to Listing

Our IPO advisory framework is rigorous and timeline-driven, ensuring companies are not just "market-ready" but "market-favored."

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Mainboard IPO

8–12 months

Comprehensive regulatory process for large-scale public offerings

SME IPO

4–6 months

Streamlined process for small and medium enterprises

Phase 1: Planning & Strategic Assessment

Foundation & Strategy

01
Industry Benchmarking

Deep-dive market assessment to understand competitive density, product differentiators, and industry disruption trends.

Peer Analysis

Identification of listed and unlisted peers to benchmark valuations and analyze recent IPO or PE activity in the sector.

Valuation Modeling

Estimating valuation and potential IPO size by analyzing YoY growth, competitive advantages, and financial ratios.

Intermediary Selection

Appointing ecosystem partners—Merchant Bankers, Legal Counsels, PR Agencies, and Market Research firms.

Data Room Management

Overseeing the VDR population with critical documents for legal and financial due diligence.

DRHP Drafting

Collaborating with KMPs to shape the narrative in the Draft Red Herring Prospectus (DRHP).

Capital Structure

Advising on the split between Fresh Issue (Primary capital) and Offer for Sale (Secondary exit).

Filing

Completion and filing of the DRHP with SEBI and Stock Exchanges.

02

Phase 2: Due Diligence & Documentation

Execution & Filing

Phase 3: SEBI Approval, Marketing & Listing

Approval to Bell Ringing

03
Regulatory Roadblocks

Managing responses to SEBI’s observation letters and questionnaires to secure the final observation card.

Roadshows & Price Discovery

Organizing domestic and international roadshows with Institutional (QIB) and Retail investors to drive demand, discovering the optimal issue price.

Listing

Post-approval management of issue opening, allotment process, and final listing ceremony on the exchanges.

Intermediaries in IPO Process

Professional Groups Engaged for a Successful IPO

7
Key Players
1

BRLM

Merchant Bankers who divide the function of being Lead, Post Issue compliance & Roadshows

2

Legal Attorneys

1 Legal team is required for preparation of DRHP while the other is necessary for due diligence. International Counsel may be necessary in certain cases

3

PR Agency

To run the SEBI Mandated paper advertisements, to enable roadshows for retail investors, press conferences etc.

4

RTA

Responsible for DMAT of securities & also Allotment of shares upon completion of IPO

5

Industry Reports

They are usually prepared by professional agencies which prepare an essential part of the DRHP

6

Sponsor Bank

Bankers to the issue is an essential intermediary who enables the escrow account for IPO Proceeds

7

Auditors

A Peer-reviewed Auditor with proficiency in IPOs & IND AS financial statements

Amatya Advisors coordinates with all intermediaries to ensure seamless IPO execution